http://www.business2.com/articles/web/0,1653,44912,FF.html MARKETING FOCUS McDonald’s Marketing Makeover By: Thomas Mucha Date: October 31, 2002 The struggling fast-food icon is hoping to regain its luster with a splashy new ad campaign. Don’t count on it....
http://www.bayarea.com/mld/mercurynews/business/4481316.htm Posted on Sat, Nov. 09, 2002 story:PUB_DESC McDonald’s to close 175 locations, cut jobs By Deborah Cohen Reuters CHICAGO – Fast-food giant McDonald’s said Friday that it will shut down about...
http://www.nytimes.com/2002/10/25/opinion/25KRIS.html Saudis in Bikinis By NICHOLAS D. KRISTOF RIYADH, Saudi Arabia — On my first evening in Riyadh, I spotted a surreal scene: three giggly black ghosts, possibly young women enveloped in black cloaks called abayas,...
If you don’t already know what Krispy Kreme Doughnuts are, well, I’m sorry about that. This Salon article will help you: http://www.salon.com/travel/food/feature/2000/03/10/bardo/ For the already ordained, Krispy Kremes are the guilty pleasure of millions...
…it’s an excellent read. Recall that I posted the first in the series last week. Here are the others: Part I: MicroStrategy’s CEO Sped to the Brink http://www.washingtonpost.com/wp-dyn/articles/A2889-2002Jan5.html Part II: At the Height of a Joy...
