http://www.business2.com/articles/web/0,1653,44912,FF.html MARKETING FOCUS McDonald’s Marketing Makeover By: Thomas Mucha Date: October 31, 2002 The struggling fast-food icon is hoping to regain its luster with a splashy new ad campaign. Don’t count on it....
Blame Ray for this one… —— Forwarded Message From: Ray Le Maistre Date: Tue, 26 Mar 2002 09:45:49 -0000 To: ‘Ian Andrew Bell’ Subject: RE: What would you do without your phone or e-mail?...
Ian Andrew Bell has been bending bits into business since 1993. He created Tingle, RosterBot, RingCentral, and other things celebrated and ignominious.
He is also a Hockeyist, Motorcyclist, and Aviation Enthusiast. Follow him on twitter as @ianb or find him on LinkedIN.