Steve V. forwarded me an AdWeek article last summer about BMW’s business case for BMWFilms.com …. essentially, the bmwfilms.com model allows BMW to hit a tighter demographic with a more sustained, viral campaign. They spend as much as they’d spend on...
http://www.guardian.co.uk/internetnews/story/0,7369,812942,00.html And the bland played on… Internet radio stations may have to shut up shop if record industry giants are allowed to demand retrospective revenues, writes Ashley Norris Thursday October 17, 2002...
Perhaps the greatest tragedy of the whole sniper-in-Washington killing spree (aside from all of those messy deaths, of course) is the fact that, since there are so few clues left by the sniper, it’s been difficult for the media in the US to develop and market a...
Perhaps the greatest tragedy of the whole sniper-in-Washington killing spree (aside from all of those messy deaths, of course) is the fact that, since there are so few clues left by the sniper, it’s been difficult for the media in the US to develop and market a...
Michael, Why is it that people who consider voting in an election an inconvenience would go to see a movie to show support for its message? Don’t get me wrong — I think this is the case. People will go to see your movie as much to be entertained and...
Ian Andrew Bell has been bending bits into business since 1993. He created Tingle, RosterBot, RingCentral, and other things celebrated and ignominious.
He is also a Hockeyist, Motorcyclist, and Aviation Enthusiast. Follow him on twitter as @ianb or find him on LinkedIN.
